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We help developers and publishers get noticed with campaigns that cut through the noise.
Press, creators, and players talking for real.
We play the games we promote. We speak fluent patch notes and trailer drops. And we know the difference between hype that fades and coverage that sticks.
Bonfire was built by people who've run influencer campaigns, written the coverage you're trying to earn, and know what it actually takes to get gaming media to care. When we pitch your game, it doesn't feel like marketing - it feels like a recommendation from someone who gets it.
We don't do fake hype. We care more about credibility than clickbait. We don't just advise - we execute. And we know what lands with players because we are them.
Whether it's a major studio or a solo dev, we're here to help games find the people they're made for.
A few of the games we've helped spark momentum for.
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Carry the torch.
Join Bonfire’s network of press and creators to get early access to the games worth covering. From review keys and exclusives to activations that light up communities, we make sure your audience gets the stories that matter.
Light the fire.
Bonfire helps indie teams and established studios turn launches into moments players remember. Whether it’s pre-launch PR, creator outreach, or full campaign strategy, we build sparks that grow.
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